By Demian Russian
Mary Beth Garber
Mary Beth Garber, Executive Vice President for Radio Analysis and Insights for Katz Radio Group, will be the special guest on Playground Radio tonight at 8:00 pm Eastern for an exclusive, live interview. Garber will be sharing her thoughts on terrestrial radio, internet audio streaming services such as Pandora (NYSE:P), Sirius XM (NASDAQ:SIRI) satellite radio, and the radio industry as a whole.
Mary Beth Garber is the Executive Vice President for Radio Analysis and Insights for Katz Radio Group. Ms. Garber is responsible for collecting, analyzing and generating research and other materials to educate a variety of constituencies – from major advertisers to media, sales forces and market analysts – on the continuing power and value of radio, as well as implementing partnerships that both provide accurate research and measurement metrics across a variety of platforms and enhance the industry’s ability to communicate those results.
Ms. Garber is the former President of the Southern California Broadcasters Association, a position she held for 13 years. During her tenure, she co-produced, in conjunction with Arbitron Inc, three behavioral studies about media usage and helped create the first $1 billion radio market in the nation by promoting the strength of radio and the critical role it plays for both advertisers and consumers. Her background includes senior positions at advertising agencies, radio stations and the marketing department of a division of the Walt Disney Co.
Ms. Garber has received industry recognition of her many career achievements, including “Broadcaster of the Year” by Radio Ink Magazine in 2008 and was the recipient of the 2000 Southern California Chapter of American Women in Radio and Television Genii Award for Excellence in Radio. In 2011, she was named one of Radio Ink’s Most Influential Women in Radio. Also, Ms. Garber is the chair of the Philanthropic Committee for (think)LA Los Angeles Advertising Association, the Executive Board of the Los Angeles Media Research Council, the Equal Access Board of Directors, and on the Board of Variety Children’s Charity, Tent 25.
Mary Beth Garber will be interviewed this evening by Satellite Radio Playground’s Demian Russian and Spencer Osborne from SiriusBuzz. Following this week’s special guest interview, a discussion on all of the latest news in the world of Sirius XM Satellite Radio will follow. Listeners are welcome to call in and join the live discussion by dialing (347) 934-0239. Read More
